Marketing Information

Marketing Information

In Sickness And In Health


I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.

Marketing on a Budget


A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.

10 Powerful Marketing Tips


1. Print your best small ad on a postcard and mail it to prospects in your targeted market.

Customer Lifetime Value - The Key To Maximizing Your Profits!


The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottomline.

Write Articles WITHOUT Writing!


Face it, writing any article can be a tediousand time consuming task forabeginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to 199 of my prewritten articles.

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients


We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries.

Turning The Casual Scanner Into A Buyer


The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy.

Direct Mail


Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is 600 or 6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now.

Top 10 Marketing Pitfalls


Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?


Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else's list.

Large One?


Here's a proven, and truly easy way to start increasing your sales, immediately.All you need to do is add these 2 words to your selling system, and you're good to go.

Make More Sells With Colors


How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel. They effect us whether we are aware of it or not.

The Fine Art of Relationship Marketing


The buzzword these days is "relationship" marketing. Just what is it? And why is it important? Relationship marketing is so much more than "networking.

Focus...a Marketing Strategy


The secret to increasing sales doesn't lie in choosing just the right marketing tactic for each of your businesses. The real problem that's experienced by many entrepreneurs--a damaging lack of focus.

Fern Reisss PublishingGame.com: Achieve Media Attention for Your Business


Do you want to be quoted by the national press on a daily basis? (How much would that be worth to your business?) In the past six months, I've been quoted in The New York Times, The Wall Street Journal, The Washington Post, The International Herald Tribune, Entrepreneur, The Associated Press, PBS, Voice of America, Family Circle, Glamour, Redbook, Self, Health, Prevention, Parents, Parenting, Women's World, First for Women, Newsday, Newsweek, Salon, In Touch Weekly--and even The National Enquirer. In fact, I've been quoted in over 100 prestigious U.

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Huffington Post

5 Reasons Content Marketing Isn't Working For You
Huffington Post
Having worked with several clients on developing and executing content marketing strategies for their business, one of the questions most business owners want answers to is why it isn't working for their business. This often leads to content marketers ...



Marketing EVP Loren Schwartz Leaving Warner Bros
Deadline
EXCLUSIVE: After a little over a year at the studio, EVP Loren Schwartz is leaving Warner Bros, where he held the title of EVP Genre Marketing and Advertising as the studio decided to integrate genre marketing duties across its team. He had been ...



SocialTimes

Why Marketers Fail at Influencer Marketing (Report) | SocialTimes
SocialTimes
Influencer marketing has been one of the dominating trends in social media and marketing this year. However, marketers are still discovering how to best utilize ...

and more »


Forbes

5 LinkedIn Marketing Hacks That Will Help You Double Your Business Overnight
Forbes
LinkedIn is like the nerdy kid on the social media playground. It's not quite up there with the “cool” kids like Facebook, Twitter, and Instagram, but if you know how to take advantage of it, LinkedIn can be an extremely powerful tool for your ...



VentureBeat

Roland Smart, vide-no, and the new marketing battleground - VB Engage
VentureBeat
It's not a Hangouts on Air replacement — it's a new product — but because of a lack of marketing strategy and clear messaging, consumers are already confused. Things will become even more complex in Google's world when Allo, a new messenger app, ...



CMSWire

Challenge the Status Quo With Behavior Marketing Automation
CMSWire
Survival does not depend on being the biggest or the newest. It depends on being the most adaptable to all of the changes wrought by the modern world. In an "adapt or perish" world, behavior marketing automation can help you challenge the status quo ...



IM Global Launches China-Based Festival Marketing Unit | Variety
Variety
International film and TV studio, IM Global has launched Go Global, a China-based festival marketing operation.

and more »


Marketing Week

RB's UK marketing boss on innovation, social purpose and not being 'everyone's cup of tea'
Marketing Week
Becky Verano-Luri was promoted to the top UK marketing job just under four months ago, after joining the company in 2006. Talking to Marketing Week, she explains how she is hoping to set a “fresh” direction, why innovation will become an increasingly ...



Vote Now for #Portada16 Marketing and Innovation Awards!
PR Newswire (press release)
NEW YORK, Aug. 24, 2016 /PRNewswire/ -- More than 60 nominees in 12 categories are competing to win the awards. Marketing, Media and Tech professionals nationwide are voting until August 31 for #Portada16 marketing, media and tech innovation ...



Tech.Co

The Importance of Video When it Comes to Marketing
Tech.Co
The goal of all businesses is to achieve self-sustainability and growth. In order to achieve these goals, you need a well-planned marketing strategy to back its services. A properly developed marketing strategy helps businesses reach out to their ...

and more »

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