Marketing Information

Marketing Information

In Sickness And In Health


I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.

Marketing on a Budget


A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.

10 Powerful Marketing Tips


1. Print your best small ad on a postcard and mail it to prospects in your targeted market.

Customer Lifetime Value - The Key To Maximizing Your Profits!


The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottomline.

Write Articles WITHOUT Writing!


Face it, writing any article can be a tediousand time consuming task forabeginner or even an expert writer. Here are four ways to make writing articles a lot easier: 1) Use My Articles - You could add your own name, resource box and web site link to 199 of my prewritten articles.

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients


We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries.

Turning The Casual Scanner Into A Buyer


The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy.

Direct Mail


Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is 600 or 6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now.

Top 10 Marketing Pitfalls


Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?


Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else's list.

Large One?


Here's a proven, and truly easy way to start increasing your sales, immediately.All you need to do is add these 2 words to your selling system, and you're good to go.

Make More Sells With Colors


How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel. They effect us whether we are aware of it or not.

The Fine Art of Relationship Marketing


The buzzword these days is "relationship" marketing. Just what is it? And why is it important? Relationship marketing is so much more than "networking.

Focus...a Marketing Strategy


The secret to increasing sales doesn't lie in choosing just the right marketing tactic for each of your businesses. The real problem that's experienced by many entrepreneurs--a damaging lack of focus.

Fern Reisss PublishingGame.com: Achieve Media Attention for Your Business


Do you want to be quoted by the national press on a daily basis? (How much would that be worth to your business?) In the past six months, I've been quoted in The New York Times, The Wall Street Journal, The Washington Post, The International Herald Tribune, Entrepreneur, The Associated Press, PBS, Voice of America, Family Circle, Glamour, Redbook, Self, Health, Prevention, Parents, Parenting, Women's World, First for Women, Newsday, Newsweek, Salon, In Touch Weekly--and even The National Enquirer. In fact, I've been quoted in over 100 prestigious U.

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Adweek

Marketing Groups Applaud Senate Vote That Lets ISPs Sell Consumer Data Without Consent
Adweek
The United State Senate voted today to repeal regulations that forbade an internet service provider from selling users' data without their permission, representing a victory for Verizon, AT&T, Comcast and other broadband services. Digital advertising ...

and more »


Marketing Specialist/Graphic Designer
Charlotte Agenda
We are an ecommerce tech startup entering our fourth year in business, and we're looking for a Marketing Specialist/Graphic Designer to join our dynamic and collaborative team. We are an award-winning company growing at an accelerated rate.



Grain marketing learning opportunity set
Allied News
Everybody has a marketing plan. The decision is really about “when do I stop speculating?” There are two dice every grain producer rolls each year; 1) yield, and 2) price. These GMD group events are an opportunity to enhance understanding of, and skill ...



Harvard Business Review

What Creativity in Marketing Looks Like Today
Harvard Business Review
What makes marketing creative? Is it more imagination or innovation? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But ...



Three Winning Plays for Marketing Measurement Madness
AdAge.com
The bad news is while March Madness lasts only one month, marketing measurement madness is 365 days of the year. Customer loyalty is the ultimate trophy for a brand. In an increasingly competitive marketplace, brands need to use the best analytics ...



SB Nation

LaVar Ball has no shame and he's a marketing genius because of it
SB Nation
But let's take a step back away from that and focus on the Big Baller Brand. Big Baller Brand is a family brand. There is one B for each Ball brother. The brand has clothes on deck. The website has T-shirts, sweatshirts, hats and there's even a golf ...

and more »


HHS represented at marketing conference
Hornell Evening Tribune
ROCHESTER — Four students represented Hornell High School at the DECA State Career Conference in Rochester on March 8-10. DECA is a national organization for marketing students. It allows students to compete in various marketing related topics and ...



Campaign Asia-Pacific

HNA Entertainment Capital takes stake in WE Marketing
Campaign Asia-Pacific
The investment includes WE Marketing and WE Digital, with offices in Beijing, Shanghai, Hong Kong, Guangzhou and Nanjing. There will be no changes to the branding or management structure after the transaction. WE Group's other operations, including ...



Aljazeera.com

The Arab airlines using Trump's bans for marketing
Aljazeera.com
Arab airlines are using witty marketing and satire to respond to the recent US and UK ban on carry-on electronic goods on inbound flights from Arab countries. The decision, introduced on Tuesday, bars passengers on flights originating in eight Arab ...

and more »


Forbes

D Sharma's xAd Shifts Location Marketing From Impressions To Guaranteed Outcomes
Forbes
A Series of Profiles of Thought Leaders Changing the Business Landscape: Dipanshu “D” Sharma, Founder and CEO, xAd. Marketing is about to experience a paradigm shift from proxies for buyer intent like ad engagement or search results, to an ...


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