Marketing Information

Marketing Information

In Sickness And In Health


I recently drove by a business that had a sign out front that read "Closed due to illness". This meant that the cash flow would stop until the owner was able to return to work.

Marketing on a Budget


A successful marketing plan doesn't have to include an athletic superstar, prime-time placement, state-of-the-art computer graphics or a massive budget. Being resourceful and smart can be just as effective.

10 Powerful Marketing Tips


1. Print your best small ad on a postcard and mail it to prospects in your targeted market.

Customer Lifetime Value - The Key To Maximizing Your Profits!


The greatest asset to your business is your Customer, specifically, your Customer Lifetime Value.In my many years in Sales and Marketing, I've met many CEOs and business owners who don't have much clue as to what Customer Lifetime Value is, much less its importance and the impact it has on their bottomline.

Write Articles WITHOUT Writing!


Face it, writing any article can be a tedious and time consuming task for a beginner or even an expert writer.   Here are four ways to make writing articles a lot easier:   1) Use My Articles - You could add your own name, resource box and web site link to 199 of my prewritten articles.

Five Mistakes Absolutely Guaranteed to Drive Away Your Best Clients


We all work hard to attract even one paying client. In fact, we work hard to attract serious inquiries.

Turning The Casual Scanner Into A Buyer


  The world is full of scanners. Most people simply scan the page to see if anything piques their interest, rather than reading the ads, sales letters, or web copy.

Direct Mail


Do you have a website? A Web Newsletter? A mailing list of e-mail addresses for customers? Do you track and test everything? You can use the web to get sales in lots of exciting ways which are dependant on technology that's available at the time. Whether you budget is £600 or £6000, I can show you how it's done effectively time after time after time! So here's what I do when I start working with clients and I would like to offer it to you as a gift now.

Top 10 Marketing Pitfalls


Ten Marketing Pitfalls By Stuart ReidIf you want to make it BIG in Internet Marketing you need avoid some common mistakes. Here's a list of the top ten Pitfalls that catch out beginner Marketers (and many established ones too!).

What Does It REALLY Take to Be Making 6-Figures as a Service Professional?


Over the past 30 years, I've read so much on how to makemoney that I know I can write a series of books on thetopic, books that would cut through the junk and you don'thave to buy 101 things for each area. Most of the information repeats itself -- same author,different title and packaging or different author repeatingsomeone else's list.

Large One?


Here's a proven, and truly easy way to start increasing your sales, immediately.All you need to do is add these 2 words to your selling system, and you're good to go.

Make More Sells With Colors


How Colors Effect Our Emotions?One of the most interesting things to me is how colors effect the way we think and feel. They effect us whether we are aware of it or not.

The Fine Art of Relationship Marketing


The buzzword these days is "relationship" marketing. Just what is it? And why is it important? Relationship marketing is so much more than "networking.

Focus...a Marketing Strategy


The secret to increasing sales doesn't lie in choosing just the right marketing tactic for each of your businesses. The real problem that's experienced by many entrepreneurs--a damaging lack of focus.

Fern Reisss PublishingGame.com: Achieve Media Attention for Your Business


Do you want to be quoted by the national press on a daily basis?  (How much would that be worth to your business?) In the past six months, I've been quoted in The New York Times, The Wall Street Journal, The Washington Post, The International Herald Tribune, Entrepreneur, The Associated Press, PBS, Voice of America, Family Circle, Glamour, Redbook, Self, Health, Prevention, Parents, Parenting, Women's World, First for Women, Newsday, Newsweek, Salon, In Touch Weekly--and even The National Enquirer. In fact, I've been quoted in over 100 prestigious U.

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Fox Business

Oscar Blunder or Marketing Genius?
Fox Business
The Oscar for Best Picture at the 89th Academy Awards ceremony may go down as one of the biggest blunders in live television history or maybe one of the best shock-awe marketing stunts ever. Continue Reading Below. As Warren Beatty and Faye ...

and more »


Entrepreneur

6 Tips to Using Emojis in Your Marketing Campaigns
Entrepreneur
Grab your phone and look at the last few text messages you sent and received. I'm willing to bet there were some emojis used. They are quickly entering the world of marketing -- email subject lines are now full of emojis, and you can even order from ...



TechCrunch

Cordial raises $6 million for its customized, automated email marketing service
TechCrunch
Developing a software that tracks user behavior across apps and websites, and generates targeted marketing emails for those users has garnered the San Diego-based technology company Cordial $6 million in new funding. The San Diego-based company ...

and more »


Marketing Week

Lidl, Motorola and Morrisons: Everything that matters this morning
Marketing Week
Motorola Mobility, which was bought by computer business Lenovo in 2015, has launched its fifth generation Moto G smartphones at Mobile World Congress (MWC) as it looks to re-establish itself as a top player in the mobile market. It also confirmed it ...

and more »


SSU students to serve as Marketing interns
Portsmouth Daily Times
The startup tech company, ReviewMyResults.com, has selected Shawnee State University Sociology students, Mara McGee and Jacob Harris, as its marketing interns for the Spring 2017 semester. The company aims to provide clear and accessible ...



CRM Buyer

4 Email Marketing Mistakes to Avoid
CRM Buyer
Chris Bucholtz has been an ECT News Network columnist since 2009. His focus is on CRM, sales and marketing software, and the interface between people and technology. He currently serves as director of content marketing for CallidusCloud and writes the ...

and more »


TechTarget

Full-funnel marketing gains importance as CRM applications evolve
TechTarget
Now, challenges like keeping up with the constant uptick in technology and keeping that tech stack in line with goals and within the marketing team's ability complicate the CMO's role. Finding marketers that complement each other has become vital ...



Business 2 Community

Are You Guilty of These Marketing Sins?
Business 2 Community
As technology has advanced and the ability to “target” and “publish” has become more and more commonplace, the quality of advertising and marketing has fallen drastically. To the point that I would argue that most people don't have any idea what ...



DMN

Businesses Far Behind on Agile Marketing
DMN
The goal of the survey was to “understanding where the current state of marketing - specifically agile marketing - is,” said Ed Breault, VP of marketing and industry solutions for Aprimo. Breault talked about agile marketing as two somewhat similar ...

and more »


You Can Use AI To Find Your Influencer Marketing "Soulmate"
Forbes
Machine learning can benefit many different spaces, but the influencer marketing space is the newest to utilize AI in marketing matches. Brands have quickly found that influencer marketing is the fastest way to directly reach customers. Influencer ...


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